Category: Company News

Beacham sales hit all-time high in April

We sprung on spring! Beacham & Company, REALTORS® got off to a jackrabbit start this spring as evidenced by a 46.9.% increase in closings and dollar volume sold in April compared to the same month a year ago. In addition, the firm set records for most closings and dollar volume sold in any month in…

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Shepherd Center named Beacham Q2 charity recipient

Beacham Gives Back, the quarterly charitable giving initiative of Beacham & Company, REALTORS®, has selected Shepherd Center of Atlanta as its’ second quarter 2018 recipient charity. Shepherd Center is a private, not-for-profit hospital specializing in medical treatment, research and rehabilitation for people with spinal cord injury, brain injury, multiple sclerosis, spine and chronic pain, and other…

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Beacham remains only Atlanta firm to map weekend open houses on website

Beacham & Company, REALTORS® was the first and remains the only Atlanta website to exclusively map open houses – something even Zillow doesn’t do. Any consumer who visits the Beacham website or the Beacham app can instantly see open houses plotted on a Google Maps-rendered window that makes navigating from one open house to another…

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Whiskey Gentry performing at Beacham Series party

Beacham & Company, REALTORS® is thrilled to announce that Atlanta-based country and bluegrass band The Whiskey Gentry will perform at an invitation-only party in early May to celebrate the release of the latest issue of The Beacham Series magazine. The theme of the party is “Derby Days” in a nod to the upcoming Kentucky Derby….

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Beacham listings viewed >1.3 million times in 30 days

Beacham & Company, REALTORS® listings for sale were viewed more than 1.3 million times on social media and other marketing outlets over the last 30 days – a record for the firm. In addition, the firm experienced more than 100,000 interactions with consumers who expressed interest in Beacham’s listings which was also a record. The historic…

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Zestimate ineffectiveness drives homeowners crazy

The Zestimate. Zillow’s infamous estimator of real estate values doesn’t seem to bother home buyers, but it sure does send many homeowners through the roof with its incongruous home valuations. Even Zillow admits its Zestimate is wrong more than 50% of the time and frequently by as much as 10% of a home’s value. On…

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FSBOs hit record low for third straight year

 From Inman News For the third year in a row, for-sale-by-owner (FSBO) transactions accounted for only 8 percent of recent home sales, the lowest share that the National Association of Realtors (NAR) has recorded in its annual Profile of Home Buyers and Sellers since the report was first released in 1981. FSBO sales hovered between 12 percent…

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Atlanta condo prices on unprecedented run over last nine months

The average sales price of condos and townhomes in Atlanta outpaced the increase in the average sales price for single family detached homes over the last nine months – something that almost never happens. Typically, single family detached home sales prices rise faster than those for multi-family primarily due to land value appreciation. What’s going…

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The best real estate marketing? A price reduction

Seasoned agents know that if the list price isn’t right on a home for sale, no amount of promotional marketing – regardless of how beautiful – can overcome it. Today’s buyers are more value conscious than ever and a recent look at internet metrics indicates that a price reduction might be the best marketing a…

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Traffic to Beacham’s new website up 15% in first month

Beacham & Company, REALTORS® unveiled a new look website in early March and the results are in; you like it! The site experienced a 15% surge in traffic in March and established new records for site visits last month. The redesign featured greater emphasis on video, real estate-related stories, more interactivity, and a cleaner overall…

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