The marketing team at Beacham & Company, REALTORS took home an international marketing award at the Leading Real Estate Companies of the World annual conference at the Wynn Las Vegas last week.
Beacham won in the all-important Consumer Materials category by beating out other placing firms from France, Bulgaria, Colorado, and Texas and others in the more than 650-member international real estate network. Beacham’s entry featured a summary of its relocation business and resources and explored how those tools help Beacham clients both buy and sell when transferring to and from Atlanta. Called “The Beacham Blueprint,” the piece is a guide to the relocation process that captures the essence of the firm’s value proposition in relocation along with a list of its most prominent corporate clients.
Beacham achieved record relocation sales in 2017, with closings up more than 33%. The firm’s relocation department is directed by Sharon Leone, who previously was an executive for Leading Hotels of the World based on Chicago.
The award is among dozens the firm has earned over the years in all phases of consumer marketing such as print, digital/online and branding. The marketing staff is comprised of eight staff members creatively led by Blayne Macauley, daughter of Beacham founder Glennis Beacham.
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Beacham & Company, REALTORS is Atlanta’s top-selling luxury real estate office. The firm was founded by Glennis Beacham, one of Atlanta’s most celebrated real estate agents and the only agent in Georgia to sell nearly $2 billion in real estate. The firm has 100 agents who average $7 million in sales per agent, more than any other Atlanta real estate firm.
