Beacham & Company expanded its lead as the top office in Buckhead real estate during the first six months of 2009, posting 46% market share growth while all the company’s major competitors registered declines of 11% or more.
Beacham & Company acheived its impressive market share growth by closing a third more in dollar volume than the next closest competitor despite extremely difficult market conditions. Dac Carver, Vice President and Managing Broker of Beacham & Company, credited the firm’s success to the relentless work ethic of the firm’s sales team.
“I think our agents held more open houses in the first six months of 2009 than we held open the first two years the company was in business,” Carver said. “On one recent Sunday, we had almost as many houses as the second largest real estate company in metro Atlanta even though we have 37 agents.”
Carver said Beacham & Company also achieved success during the first half of the year because of its honest and informed approach with sellers. Agents for the Atlanta real estate firm constantly shared data from local and national real estate analysts showing a deflationary price trend for residential real estate into 2011. Many sellers embraced the knowledge that the first half of 2009 represented an opportunity to get the best price for their home in the next 18 months.
Beacham & Company’s greatest market share gains in the first half of 2009 were in the $2 million-plus market, where the firm was involved in 66% of all such transactions in Buckhead real estate. One of those sales was the highest ever recorded sale in FMLS. The estate home at 3650 Tuxedo Road in Buckhead, also known as Descante, sold for $10.5 million.
# # #
Beacham & Company, REALTORS® is a boutique real estate company specializing in Atlanta’s most affluent neighborhoods. The company was founded in 2006 by Glennis Beacham, one of Atlanta’s most celebrated Atlanta real estate agents the last 15 years.
